To survive and thrive in an increasingly competitive market like today, businesses need to possess flexibility, creativity, and adaptability to change. In the recently concluded HPT Management Conference on June 29-30, 2023, HPT managers had the opportunity to listen to inspiring insights from Mr. Tran Anh Tuan, a Master of Business Administration and Deputy Head of the 3AI Enterprise Research, Application, and Innovation Institute, on the topic "Entrepreneurship and Innovation in Business".

Th.S Trần Anh Tuấn chia sẻ trong Hội nghị

In his sharing session, Mr. Tran Anh Tuan emphasized that entrepreneurship and innovation are not just trends but also crucial factors for building and maintaining a business's competitiveness in the current market. To succeed in entrepreneurial innovation, businesses need to demonstrate flexibility, a readiness to adapt to change, and a creative mindset.

Important factors mentioned in the sharing session revolved around the application of new technologies, with one prominent example being ChatGPT, a tool that has gained significant popularity recently. According to the speaker, leveraging and applying new technologies can help businesses achieve substantial breakthroughs and progress. By harnessing advanced technologies such as artificial intelligence (AI), blockchain, IoT, etc., businesses can optimize operations, enhance productivity, and provide better value to customers.

In the final part of the sharing session, the speaker provided some methods to create an environment that encourages innovation within businesses. By establishing an open, creative work environment and encouraging employees to contribute new ideas, businesses can maximize their internal creative potential. This can be achieved through building a corporate culture that supports innovation, organizing discussions and events related to creativity, and providing suitable rewards and incentives for new ideas.

The innovation and creativity program is a vital key to generating competitive value within a business. Mr. Tran Anh Tuan's inspiring sharing session provided highly valuable information. Not only the executive board and management team but also the entire HPT community will always be ready to adapt to changes, embrace creative thinking, and explore new technologies to advance further on the path of development.